PO Box 425
Lamar, MO 64759


Sale Reports

GENEPLUS Elite Embryo Auction Hosted Online by DVAuction An ELITE offering of embryos and semen was offered by the GENEPLUS partners and cooperators April 5, 2022 on in an online only bidding format. Matings from the front end of the GENEPLUS donor battery and sires that are fresh, relevant and hard to find were presented with excellent demand through the event with 27 lots selling to 12 states. All in all, 80 embryos averaged $450/embryo while 30 units of semen averaged $275/unit. Highlights of the embryo offering included 5 embryos sired by the now deceased, $64,000 QVF Valour and out of one of the

GENEPLUS @ Suhn Cattle Co Eureka, KS March 22, 2022   An enthusiastic crowd full of repeat customers and new faces gathered at Suhn Cattle Company on a cold and wet Tuesday to appraise and acquire a set of Brangus and Ultrablack bulls stacked with phenotype and data built to withstand multiple environments and market situations.  Evaluated by top registered and commercial cattlemen from across the country, bulls sold to 16 states and Mexico, ranging from South Carolina to South Dakota to Oregon.   In total, 151 bulls were offered to average $5220.  A sale annually noted for producing breed leading A.I. sires, highlights were as follows. Lot

November 8, 2021   Chimney Rock Challenge Pen Show   Exhibitors from three states competed at the Chimney Rock Challenge Pen Show in Concord, AR, on November 6, 2021, as part of the GENEPLUS Female and Bull Sale.   Kenneth Welch judged the competitive, high quality show of 18 pens. The show included eight Pens of One and five Pens of Two.   Winning Grand Champion Pen of One was Cross N Farm, Olla, LA, with CN Ms Monument 924J5, born January 2021, sired by BWCC Monument 10D7. CN Ms Trinity 263H8, was named Reserve Grand Champion Pen of One, also owned by Cross N Farm. This fall 2020 born

GENEPLUS at Chimney Rock Cattle Company Concord, AR Nov 5-6, 2021   A perfect fall weekend combined with great camaraderie, genuine fellowship and southern hospitality filled the iconic Chimney Rock facility as bidders and buyers were greeted with an exceptional set of Brangus and Ultrablack cattle.  With cattle traveling from Florida and the Carolinas to Oregon and Mexico, North America was well represented in Concord, AR in person and online.   Headlined by a fantastic registered female event Friday night, November 5, followed by rapid fire bull and commercial female sale on Saturday, November 6, high sellers for the weekend were as follows.   Registered Female Highlights – Friday,